Society of Grownups
H+A worked with financial group MassMutual and global design consultancy IDEO to design the first storefront location in Brookline. Both companies collaborated to create the Society of Grownups, an innovative concept to engage with people around financial issues. H+A worked with IDEO to implement all aspects of the physical design of the space, which involved a gut renovation of a former restaurant to accommodate this new program. Society of Grownups includes a café bar, library, classroom, financial advising rooms, an office, employee workspace, and new restrooms.
“Welcome to the Anthropologie of Annuities.” – WIRED Magazine
- Client
- MassMutual Financial Group
- Collaborators
- IDEOStructure Tone Inc.Souza True and Partners, Inc.
- Photography
- Bob O'Connor
- Awards & Press
- ASPIRE DESIGN AND HOME MAGAZINE “SOCIETY OF GROWNUPS”IMPROPER BOSTONIAN “BOSTON’S BEST NEW ADDITION 2015”THE BOSTON GLOBE “BOSTON’S BEST NEW BIG IDEAS AND FRESH FACES